Step 1: Know Your Program
Get a strong start by planning your ongoing marketing campaigns to keep financial education top of mind for your consumers.
Step 2: Internal Advocacy
Every successful adult learning program starts with incentivizing participation and building advocates within your organization.
Step 3: Launch Plan
Now that you’ve socialized the program internally, it’s time to spread the word to your consumers and the community.
Digital Promotion Templates
Skim-friendly templates that quickly capture the attention of your consumers.
Step 4: Media Engagement
Your commitment to financial education is newsworthy! Plan proactive outreach to local reporters and bloggers.
Did you know?
The most successful implementations plan for the long term, which means running ongoing marketing campaigns that keep financial education top-of-mind for months and years after launch.
Need some inspiration? Check out our library of seasonal marketing toolkits to get started.